Holy basil also known as Ocimum sanctum, part of the Lamiaceae family, is an adaptogen that helps the human body to cope up with stress and helps improve mental balance. Basil extract is antiviral, antifungal, analgesic, antibacterial, and anti-inflammatory and thus, has myriad applications especially in the pharmaceuticals and cosmetics industries. Different types of basil include Christmas basil, cinnamon basil, dark opal basil, lemon basil spicy bush basil, purple ruffles basil, lime basil, sweet basil and sweet Thai basil. Holy basil is considered to be sacred, especially in the Indian subcontinent and thus the name. It is widely used in traditional medicines, with almost every part of the plant (leaves, stem, and seeds) used to prepare medicines.
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Basil oil has wide range of health benefits and is used in treating nausea, indigestion, constipation, motion sickness, diabetes, and respiratory problems. A major application of basil extracts and one that is projected to be a major growth driver is its application in cancer treatment. Basil contains phytochemicals which help prevent chemical induced lung, skin, oral and skin cancers. For instance, holy basil leaf extract decreases tumorigenicity and metastasis of aggressive human pancreatic cancer cells in vitro and in vivo and thus can lead to development of alternative therapies for treatment of lethal pancreatic cancer (National Center for Biotechnology Information, U.S. National Library of Medicine, 2013). This creates a highly lucrative growth opportunity that has led to the entry of new manufacturers in the basil extracts market recent past. Basil extracts can also help alleviate various health issues such as diabetes by lowering blood sugar, aid weight loss by enhancing various metabolic functions of the body, and also helps improve blood circulation, in turn improving overall cardiovascular health.
Basil Extracts Market Outlook – Increasing inclination of consumers towards all natural health products to create a highly lucrative market in North America.
Asia Pacific is the major producer and consumer of basil extract and associated products, with India being the largest producer. The region is expected to retain its dominance in the basil extracts market over the forecast period. Increasing awareness among the populace about the various health benefits associated with basil and growing adoption of basil in various pharmaceutical and cosmetics products, by virtue of basil being a natural ingredient and rising consumer inclination towards all-natural products, is expected to argue favorably for rampant growth of the market in North America in the near future. Holy Basil has been granted the status of ‘Generally Recognized as Safe’ (GRAS) by the U.S. FDA, which is expected to pave way for increasing regulatory approval for various applications.
Changing consumer preference characterized by higher inclination towards products made from natural ingredients is influencing major players in the pharmaceuticals and cosmetics industries to develop products using natural ingredients such as basil extracts. Basil extracts also finds application in minimal amount in food and beverages industry such as herbal tea and in preparation of pesto.
Research and development of bioprocessed basil extracts is one of the key strategies adopted by the key players to stay ahead in the basil extracts market. Some of the major companies operating in the global basil extracts industry include NOW Foods, Kefiplant, Amoretti, FLAVEX Naturextrakte GmbH, A.M. Todd Botanical Therapeutics, DaXingAnLing Lingonberry Organic Foodstuffs Co., Ltd. and Arora Aromatics Pvt. Ltd.
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